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P&G Ramps Up E-commerce Effort With Expanded E-store

(AdAge) — Procter & Gamble Co. is leaning heavily on social media and cross-marketing its many brands as it expands to the general public an e-store built heavily around social media, following a...

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Procter & Gamble’s ‘My Black’ Campaign Targets Black Women

Star power, self esteem and soft sell are the main ingredients...

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Ross Love, One of Radio's Largest Black Owners and Former P&G Vice President,...

(Target Market News) — Ross Love, one of radio’s most successful and trailblazing entrepreneurs, died of an undisclosed caused at a hospital in Cincinnati hospital the morning of August 10th. He was 64...

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Black Girls Rock!, P&G’s My Black is Beautiful and Egami Consulting Group...

Black Girls Rock!, P&G's My Black is Beautiful campaign and Egami Consulting have partnered with the goal of empowering girls and changing media perception. We learn more about this partnership and...

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Good Intention, Bad Execution: My Issue With Lala’s Beautiful Lengths Campaign

Is this really putting yourself in the shoes of a cancer patient? I think not.

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Party With a Purpose: The 2012 Purpose Awards Dinner

To celebrate her new book Profit With Purpose: A Marketer’s Guide to Delivering Purpose-Driven Campaigns to Multicultural Audiences, author and EGAMI Consulting Group founder Teneshia Jackson Warner...

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P&G’s My Black Is Beautiful Screens Documentary About Colorism And...

By now most African-American women are aware of the My Black Is Beautiful initiative by Procter & Gamble. Seven years running, the campaign presented a screening of Imagine a Future in conjunction...

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Sanaa Lathan Talks Being A Groooown Woman And Doing Whatever She Wants When...

Okay girl!

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What Does Gain Detergent Have To Do With The Braxtons? We Ask A P&G Executive

It's pretty simple actually. The post What Does Gain Detergent Have To Do With The Braxtons? We Ask A P&G Executive appeared first on MadameNoire.

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What Did Your Mom Do When You Got Your First Period?

Getting your first period is one of the most exciting and agonizing moments of a teen girl's life -- or maybe that was just me? I was the last girl in my group of friends to get her period before 7th...

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“I Hope You Feel Ashamed” Black Mother & Daughter School White Woman Who...

I don’t know who appointed nosey, White ladies hall monitors of the world. But it is a position which they have gladly accepted, much to the annoyance and chagrin of everyone else. These stories of...

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Taraji P. Henson’s Incredible Style Transformation

They say people change when they get money, but not all change is a bad thing. Taraji P. Henson's climb to entertainment royalty has been a long one, but one thing that's obvious is the star's style...

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“I Will Always Love Her” Alexis Manigo AKA Baby Kamiyah Speaks On Her Mother...

It seems like I’ve been seeing the grainy baby picture of Kamiyah Mobley floating around the internet for weeks now. I’m sure you’ve probably seen it too. <blockquote class="twitter-tweet"...

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Being Mary Jane, Season 4 Ep 2: Congratulations, You Played Yourself

After an interesting (but sometimes slow) start to Season 4 of <em>Being Mary Jane</em>, episode two, or "Getting Naked," definitely drew us in. Not only did Mary Jane reveal a different...

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Ayesha Curry “Lucky To Be” Unofficial Twin Of Lookalike Gone Viral After...

If you've ever watched people share side-by-side images of themselves on social media, claiming that they look like a particular celebrity, then you know that they open themselves up to all sorts of...

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Woman Behind #BlackGirlMagic Says Those Who Use It Today Alienate Certain...

What does it mean to have #BlackGirlMagic, and better yet, <em>who </em>is #BlackGirlMagic? Is it Viola Davis winning a Golden Globe for <em>Fences</em>? Willow Smith slaying a...

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“I Have Black Friends” All The Black Celebs Who’ve Lent Their Support To...

The other day, the <a href="https://www.instagram.com/idontdoclubs/">I Don't Do Clubs Instagram account</a> posted this picture and quote from the late, great Malcolm X. It so accurately...

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Ciara And Future Have Officially Reached A Custody Agreement

[caption id="attachment_782917" align="alignnone" width="1068"]<a href="http://madamenoire.com/wp-content/uploads/2017/01/ciara-and-future.jpg"><img...

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Woman Sheds 170 Pounds And Sees Her Belly Button For First Time In 20 Years

It's not transformation Tuesday, but who doesn't enjoy a great weight loss story any day of the week? https://www.instagram.com/p/BN0aX9yh7c9/?taken-by=sugarfreeoreo   Today's comes from Kim Carter...

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Michelle Obama’s Goodbye Messages Will Definitely Make You Cry

Today is President Obama's last official day in office, and as much as we want to pretend it isn't so, both FLOTUS and POTUS have already begun saying their goodbyes to the American people they served...

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